I am glad to see that incense distribution is increasing and your method of distribution, that is with our literature prasadam, etc. is very nice. So continue it. I am especially pleased at how you are distributing our books, particularly to the schools and universities. This program is so important and should be increased more and more. We want to flood the world over with our books. So go on in this way and Krishna will surely bless you.
Letter to Sri Govinda, 21 January, 1971